Book Description
Getting into Internet marketing is like going into business for yourself. What most people fail to realize is that the same types of obstacles and challenges that people have when they go into business offline are the same obstacles and challenges they might face online, except in a different format.
If you have difficulty selling items in a regular brick-and-mortar store, don't think that slapping a website up on the World Wide Web is going to transform you into an instant super salesperson. It won't. Instead, seek to become a better business person all around, taking your cue from basic business practices, and then transferring those skills online to be successful.
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